Guides · Shopify

Shopify product data checklist for t-shirts

The complete product data checklist for selling t-shirts on Shopify — required attributes, title and SEO limits, and image rules in one page.

What attributes does Shopify require for t-shirts?

Shopify requires 3 attributes for t-shirts: Gender, Material composition, Primary color.

Shopify itself won't block a product without these — your conversion rate and search filters will. These attributes are what buyers filter and search by for t-shirts.

AttributeTypeAccepted values
Genderenumwomen, men, unisex
Material compositioncompositionfree text
Primary colorstringfree text

Recommended attributes

Not required by Shopify for t-shirts, but each one feeds a search filter, a size chart or a returns-prevention signal:

AttributeAccepted values
Age groupadult, teen, kids, baby
Care instructionsmachine wash cold, machine wash warm, hand wash, dry clean only, spot clean only, do not bleach, tumble dry low, do not tumble dry, line dry, dry flat, iron low, do not iron, wash inside out, wash with like colors
Country of originfree text
Fabric weightlightweight, midweight, heavyweight
Fitslim, regular, relaxed, oversized
Graphic typenone, logo, text, photo print, illustration, embroidery
Hem stylestraight, curved, raw edge, side slit
Lengthcropped, regular, longline
Necklinecrew, v neck, scoop, henley, polo collar, mock neck
Occasioneveryday, casual, work, formal, party, wedding, vacation, lounge, athletic, outdoor, beach
Patternsolid, striped, plaid, floral, graphic, polka dot, animal, camouflage, tie dye, geometric, abstract, colorblock, paisley, houndstooth
Print placementnone, chest, full front, back, front and back, sleeve, all over
Ribbingnone, neck only, neck and cuffs
Seasonspring, summer, fall, winter, all season
Secondary colorfree text
Sleeve lengthsleeveless, cap, short, elbow, long
Standard color (channel color map)beige, black, blue, brown, gold, green, grey, multi, orange, pink, purple, red, silver, white, yellow
Stretchnone, slight, moderate, very stretchy

What is the maximum title length for t-shirts on Shopify?

Shopify allows up to 255 characters, but titles under 70 characters avoid truncation in search results.

  • no all caps
  • no sku codes
  • contains category keyword
  • no promotional phrases

How many images do t-shirts listings need on Shopify?

At least 1; 3 or more are recommended.

  • alt text on every image
  • 2048px+ recommended for zoom

What content is not allowed in t-shirts listings?

  • no duplicate of other product
  • no manufacturer boilerplate
  • no external links in description
  • no competitor brand names
  • no placeholder text

Our scanner checks every product against exactly these rules.

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