Guides · Amazon Apparel (US)
Amazon apparel listing requirements for t-shirts (US)
Every attribute, title rule and image requirement Amazon's US apparel flat-file expects for t-shirts — from a live fashion taxonomy, not a forum thread.
What attributes does Amazon Apparel (US) require for t-shirts?
Amazon Apparel (US) requires 11 attributes for t-shirts: Age group, Care instructions, Country of origin, Fit, Gender, Material composition, Neckline, Pattern, Primary color, Sleeve length, Standard color (channel color map).
Amazon's US apparel flat-file rejects or suppresses listings missing these attributes. Values must come from Amazon's accepted lists where one exists.
| Attribute | Type | Accepted values |
|---|---|---|
| Age group | enum | adult, teen, kids, baby |
| Care instructions | multi_enum | machine wash cold, machine wash warm, hand wash, dry clean only, spot clean only, do not bleach, tumble dry low, do not tumble dry, line dry, dry flat, iron low, do not iron, wash inside out, wash with like colors |
| Country of origin | string | free text |
| Fit | enum | slim, regular, relaxed, oversized |
| Gender | enum | women, men, unisex |
| Material composition | composition | free text |
| Neckline | enum | crew, v neck, scoop, henley, polo collar, mock neck |
| Pattern | enum | solid, striped, plaid, floral, graphic, polka dot, animal, camouflage, tie dye, geometric, abstract, colorblock, paisley, houndstooth |
| Primary color | string | free text |
| Sleeve length | enum | sleeveless, cap, short, elbow, long |
| Standard color (channel color map) | enum | beige, black, blue, brown, gold, green, grey, multi, orange, pink, purple, red, silver, white, yellow |
Recommended attributes
Not required by Amazon Apparel (US) for t-shirts, but each one feeds a search filter, a size chart or a returns-prevention signal:
| Attribute | Accepted values |
|---|---|
| Fabric weight | lightweight, midweight, heavyweight |
| Graphic type | none, logo, text, photo print, illustration, embroidery |
| Hem style | straight, curved, raw edge, side slit |
| Length | cropped, regular, longline |
| Occasion | everyday, casual, work, formal, party, wedding, vacation, lounge, athletic, outdoor, beach |
| Print placement | none, chest, full front, back, front and back, sleeve, all over |
| Ribbing | none, neck only, neck and cuffs |
| Season | spring, summer, fall, winter, all season |
| Secondary color | free text |
| Stretch | none, slight, moderate, very stretchy |
What is the maximum title length for t-shirts on Amazon Apparel (US)?
Amazon Apparel (US) allows up to 200 characters, but titles under 150 characters avoid truncation in search results.
- no all caps
- no promotional phrases
- no price or shipping claims
- no symbols or emoji
- no seller name
- capitalize first letter of each word
How many images do t-shirts listings need on Amazon Apparel (US)?
At least 1; 4 or more are recommended, each at least 1000px on the longest side.
- pure white background rgb 255
- product fills 85 percent of frame
- no text logos or watermarks
- no props or accessories not included
- adult apparel main image on model not flat lay
- model standing not seated
- at least 1000px on the longest side
- 1600px+ recommended for zoom
What content is not allowed in t-shirts listings?
- no html except line breaks
- no contact information
- no external links
- no reviews or testimonials quotes
- no promotional language
- no price or availability claims
- no competitor references
- no unsubstantiated claims
Amazon revises flat-file templates regularly — verify column names against the current Clothing template in Seller Central before a bulk upload.
Our scanner checks every product against exactly these rules.
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