Guides · Shopify

Shopify product data checklist for dresses

The complete product data checklist for selling dresses on Shopify — required attributes, title and SEO limits, and image rules in one page.

What attributes does Shopify require for dresses?

Shopify requires 3 attributes for dresses: Gender, Material composition, Primary color.

Shopify itself won't block a product without these — your conversion rate and search filters will. These attributes are what buyers filter and search by for dresses.

AttributeTypeAccepted values
Genderenumwomen, men, unisex
Material compositioncompositionfree text
Primary colorstringfree text

Recommended attributes

Not required by Shopify for dresses, but each one feeds a search filter, a size chart or a returns-prevention signal:

AttributeAccepted values
Age groupadult, teen, kids, baby
Care instructionsmachine wash cold, machine wash warm, hand wash, dry clean only, spot clean only, do not bleach, tumble dry low, do not tumble dry, line dry, dry flat, iron low, do not iron, wash inside out, wash with like colors
Closurepullover, back zip, side zip, front zip, button front, wrap tie, lace up, hook and eye
Country of originfree text
Dress lengthmini, above knee, knee, midi, maxi, floor, high low
Fitslim, regular, relaxed, oversized
Liningunlined, partially lined, fully lined, built in slip
Necklinecrew, v neck, scoop, square, sweetheart, halter, off shoulder, one shoulder, cowl, boat, plunge, high neck, collared
Occasioneveryday, casual, work, formal, party, wedding, vacation, lounge, athletic, outdoor, beach
Patternsolid, striped, plaid, floral, graphic, polka dot, animal, camouflage, tie dye, geometric, abstract, colorblock, paisley, houndstooth
Seasonspring, summer, fall, winter, all season
Secondary colorfree text
Silhouettea line, sheath, shift, fit and flare, bodycon, wrap, slip, empire, ball gown, mermaid, tiered, shirtdress
Sleeve lengthsleeveless, cap, short, elbow, three quarter, long
Sleeve typeset in, puff, bell, flutter, bishop, cap, kimono, sleeveless, strapless, spaghetti strap
Slitnone, front, side, back, double
Standard color (channel color map)beige, black, blue, brown, gold, green, grey, multi, orange, pink, purple, red, silver, white, yellow
Strap stylenone, spaghetti, wide, adjustable, halter tie, cross back
Stretchnone, slight, moderate, very stretchy
Waistlinenatural, empire, drop waist, no waist, elastic, smocked

What is the maximum title length for dresses on Shopify?

Shopify allows up to 255 characters, but titles under 70 characters avoid truncation in search results.

  • no all caps
  • no sku codes
  • contains category keyword
  • no promotional phrases

How many images do dresses listings need on Shopify?

At least 1; 3 or more are recommended.

  • alt text on every image
  • 2048px+ recommended for zoom

What content is not allowed in dresses listings?

  • no duplicate of other product
  • no manufacturer boilerplate
  • no external links in description
  • no competitor brand names
  • no placeholder text

Our scanner checks every product against exactly these rules.

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