Guides · Amazon Apparel (US)

Amazon apparel listing requirements for outerwear (US)

Every attribute, title rule and image requirement Amazon's US apparel flat-file expects for outerwear — from a live fashion taxonomy, not a forum thread.

What attributes does Amazon Apparel (US) require for outerwear?

Amazon Apparel (US) requires 11 attributes for outerwear: Age group, Care instructions, Country of origin, Fit, Gender, Length, Material composition, Pattern, Primary color, Standard color (channel color map), Style.

Amazon's US apparel flat-file rejects or suppresses listings missing these attributes. Values must come from Amazon's accepted lists where one exists.

AttributeTypeAccepted values
Age groupenumadult, teen, kids, baby
Care instructionsmulti_enummachine wash cold, machine wash warm, hand wash, dry clean only, spot clean only, do not bleach, tumble dry low, do not tumble dry, line dry, dry flat, iron low, do not iron, wash inside out, wash with like colors
Country of originstringfree text
Fitenumslim, regular, relaxed, oversized
Genderenumwomen, men, unisex
Lengthenumcropped, waist, hip, thigh, knee, midi, maxi
Material compositioncompositionfree text
Patternenumsolid, striped, plaid, floral, graphic, polka dot, animal, camouflage, tie dye, geometric, abstract, colorblock, paisley, houndstooth
Primary colorstringfree text
Standard color (channel color map)enumbeige, black, blue, brown, gold, green, grey, multi, orange, pink, purple, red, silver, white, yellow
Styleenumblazer, bomber, puffer, parka, trench, peacoat, overcoat, windbreaker, rain, denim jacket, leather jacket, vest, cape, anorak, quilted

Recommended attributes

Not required by Amazon Apparel (US) for outerwear, but each one feeds a search filter, a size chart or a returns-prevention signal:

AttributeAccepted values
Closurezip front, button front, snap front, toggle, belt tie, open front, double breasted
Collar stylenone, notched lapel, peak lapel, shawl, stand, spread, funnel, shearling trim
Hoodnone, fixed, detachable, fur trim, adjustable
Insulationnone, light, midweight, heavyweight, down, synthetic down, fleece lined, shearling
Liningunlined, partially lined, fully lined, quilted lining, fleece lined, removable lining
Occasioneveryday, casual, work, formal, party, wedding, vacation, lounge, athletic, outdoor, beach
Pocket countfree text
Seasonspring, summer, fall, winter, all season
Secondary colorfree text
Sleeve lengthsleeveless, short, three quarter, long
Water resistancenone, water repellent, water resistant, waterproof

What is the maximum title length for outerwear on Amazon Apparel (US)?

Amazon Apparel (US) allows up to 200 characters, but titles under 150 characters avoid truncation in search results.

  • no all caps
  • no promotional phrases
  • no price or shipping claims
  • no symbols or emoji
  • no seller name
  • capitalize first letter of each word

How many images do outerwear listings need on Amazon Apparel (US)?

At least 1; 4 or more are recommended, each at least 1000px on the longest side.

  • pure white background rgb 255
  • product fills 85 percent of frame
  • no text logos or watermarks
  • no props or accessories not included
  • adult apparel main image on model not flat lay
  • model standing not seated
  • at least 1000px on the longest side
  • 1600px+ recommended for zoom

What content is not allowed in outerwear listings?

  • no html except line breaks
  • no contact information
  • no external links
  • no reviews or testimonials quotes
  • no promotional language
  • no price or availability claims
  • no competitor references
  • no unsubstantiated claims

Amazon revises flat-file templates regularly — verify column names against the current Clothing template in Seller Central before a bulk upload.

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