Guides · Shopify
Shopify product data checklist for denim
The complete product data checklist for selling denim on Shopify — required attributes, title and SEO limits, and image rules in one page.
What attributes does Shopify require for denim?
Shopify requires 3 attributes for denim: Gender, Material composition, Primary color.
Shopify itself won't block a product without these — your conversion rate and search filters will. These attributes are what buyers filter and search by for denim.
| Attribute | Type | Accepted values |
|---|---|---|
| Gender | enum | women, men, unisex |
| Material composition | composition | free text |
| Primary color | string | free text |
Recommended attributes
Not required by Shopify for denim, but each one feeds a search filter, a size chart or a returns-prevention signal:
| Attribute | Accepted values |
|---|---|
| Age group | adult, teen, kids, baby |
| Care instructions | machine wash cold, machine wash warm, hand wash, dry clean only, spot clean only, do not bleach, tumble dry low, do not tumble dry, line dry, dry flat, iron low, do not iron, wash inside out, wash with like colors |
| Closure | zip fly button, button fly, pull on |
| Country of origin | free text |
| Denim weight | lightweight, midweight, heavyweight |
| Distressing | none, light whiskering, ripped, destroyed, raw hem, patched |
| Fit | slim, regular, relaxed, oversized |
| Inseam | free text |
| Leg opening | fitted, regular, wide |
| Leg style | skinny, slim, straight, tapered, bootcut, flare, wide, boyfriend, mom, barrel |
| Occasion | everyday, casual, work, formal, party, wedding, vacation, lounge, athletic, outdoor, beach |
| Pattern | solid, striped, plaid, floral, graphic, polka dot, animal, camouflage, tie dye, geometric, abstract, colorblock, paisley, houndstooth |
| Rise | low, mid, high, ultra high |
| Season | spring, summer, fall, winter, all season |
| Secondary color | free text |
| Standard color (channel color map) | beige, black, blue, brown, gold, green, grey, multi, orange, pink, purple, red, silver, white, yellow |
| Stretch | rigid, comfort, stretch, super stretch |
| Wash | raw, rinse, light, medium, dark, black, white, acid, stone, vintage, colored |
What is the maximum title length for denim on Shopify?
Shopify allows up to 255 characters, but titles under 70 characters avoid truncation in search results.
- no all caps
- no sku codes
- contains category keyword
- no promotional phrases
How many images do denim listings need on Shopify?
At least 1; 3 or more are recommended.
- alt text on every image
- 2048px+ recommended for zoom
What content is not allowed in denim listings?
- no duplicate of other product
- no manufacturer boilerplate
- no external links in description
- no competitor brand names
- no placeholder text
Our scanner checks every product against exactly these rules.
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