Guides · Shopify

Shopify product data checklist for bags

The complete product data checklist for selling bags on Shopify — required attributes, title and SEO limits, and image rules in one page.

What attributes does Shopify require for bags?

Shopify requires 4 attributes for bags: Bag style, Gender, Material composition, Primary color.

Shopify itself won't block a product without these — your conversion rate and search filters will. These attributes are what buyers filter and search by for bags.

AttributeTypeAccepted values
Bag styleenumtote, crossbody, shoulder, clutch, backpack, satchel, hobo, bucket, duffle, weekender, belt bag, mini bag, laptop bag
Genderenumwomen, men, unisex
Material compositioncompositionfree text
Primary colorstringfree text

Recommended attributes

Not required by Shopify for bags, but each one feeds a search filter, a size chart or a returns-prevention signal:

AttributeAccepted values
Age groupadult, teen, kids, baby
Care instructionsmachine wash cold, machine wash warm, hand wash, dry clean only, spot clean only, do not bleach, tumble dry low, do not tumble dry, line dry, dry flat, iron low, do not iron, wash inside out, wash with like colors
Closureopen top, zip top, magnetic snap, flap, drawstring, buckle, turn lock, kiss lock
Country of originfree text
Dimensions (W×H×D)free text
Exterior pocketsfree text
Fitslim, regular, relaxed, oversized
Hardware colornone, gold, silver, gunmetal, rose gold, brass, mixed
Interior pocketsfree text
Laptop compartmentnone, up to 13in, up to 15in, up to 17in
Lining materialfree text
Occasioneveryday, casual, work, formal, party, wedding, vacation, lounge, athletic, outdoor, beach
Patternsolid, striped, plaid, floral, graphic, polka dot, animal, camouflage, tie dye, geometric, abstract, colorblock, paisley, houndstooth
Seasonspring, summer, fall, winter, all season
Secondary colorfree text
Standard color (channel color map)beige, black, blue, brown, gold, green, grey, multi, orange, pink, purple, red, silver, white, yellow
Strap dropfree text
Strap typenone, single handle, double handle, shoulder strap, crossbody strap, chain strap, backpack straps, convertible

What is the maximum title length for bags on Shopify?

Shopify allows up to 255 characters, but titles under 70 characters avoid truncation in search results.

  • no all caps
  • no sku codes
  • contains category keyword
  • no promotional phrases

How many images do bags listings need on Shopify?

At least 1; 3 or more are recommended.

  • alt text on every image
  • 2048px+ recommended for zoom

What content is not allowed in bags listings?

  • no duplicate of other product
  • no manufacturer boilerplate
  • no external links in description
  • no competitor brand names
  • no placeholder text

Our scanner checks every product against exactly these rules.

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